Leveraging OSI's Best Practice Workflows to Reduce Return Mail and Postage Costs: A Client Success Story
- OSI Blog Team
- Feb 15, 2025
- 2 min read
Updated: Mar 1, 2025
In today's fast-paced business environment, efficient communication is paramount. Undeliverable mail not only hampers customer relations but also inflates operational costs. Output Services, Inc., (OSI) recognizes these challenges and offers tailored solutions to address them.
The Challenge
A prominent financial institution faced escalating issues with return mail, leading to increased postage expenses and delayed customer communications. Recognizing the need for a comprehensive solution, they partnered with OSI to overhaul their mailing processes.
OSI's Solution
OSI implemented a multi-faceted approach to tackle the institution's return mail challenges:
Address Hygiene and Validation: Utilizing advanced data processing techniques, OSI ensured that all mailing addresses were accurate and up-to-date. This proactive measure significantly reduced the volume of undeliverable mail.
Mail Certification: By employing services such as CASS Certification and Postal Presorting, OSI optimized mailings for compliance with USPS regulations, leading to discounted postage rates and improved delivery efficiency.
NCOALink Processing: OSI integrated the National Change of Address (NCOA) Link system to update addresses based on recent relocations, ensuring that mail reached its intended recipients promptly.
Results
The collaboration yielded remarkable outcomes:
Reduction in Return Mail: The institution experienced a significant decrease in undeliverable mail, enhancing customer satisfaction and operational efficiency.
Cost Savings: Optimized mailing practices led to substantial savings in postage and processing costs, directly impacting the institution's bottom line.
Regulatory Compliance: With OSI's expertise, the institution maintained adherence to postal regulations, mitigating potential fines and ensuring smooth operations.
Conclusion
This case underscores the importance of adopting best practice workflows in mailing operations. By partnering with OSI, businesses can effectively reduce return mail and associated costs, leading to more efficient and cost-effective communication strategies.
